Ok, so maybe that’s a bit dramatic. I’ve won a few things. I can count those winnings on one hand, but yeah…there have been a few times when my name was pulled and I almost shit a brick from sheer shock and excitement.
But something I’ve noticed lately – and really come to hate – about giveaways (Rafflecopter-powered giveaways especially), is the “come back tomorrow and do this again for more entries :)” option that people/authors/bloggers seem to looooooooooove to incorporate. No throwing stones! I’ve done it myself, up until now.
But all that is about to change.
As a marketing major who, you know, does marketing for a company…I totally get why this option seems awesome. IT’S MARKETING. Not only are you getting visitors to return to your site each day, but by having them tweet about the giveaway everyday, they’re drawing even more visitors. And more visitors = good, right?
Usually. But as someone who has recently started actually trying to win things from other bloggers/authors/people who are using Rafflecopter to manage their giveaways, I’ve come to realize just how lame-o it really is. Some people, like me, have terrible memories and not only won’t remember to come back every day but very literally CANNOT remember to come back everyday. And you know, sometimes people are just busy and AIN’T GOT TIME FO’ DAT. And I’m sure there are whole host of other reasons why tweeting about a giveaway every day just isn’t feasible.
Am I saying it’s unfair? No. Technically, everyone who enters has the same amount of entries/chances. But is it bad practice? I’ve come to think so. Because having the same amount of entries/chances does not equal having the same ability to make use of those entries/chances. I realize there are those (probably almost everyone) who will disagree with me, and that’s fine. We’re all entitled to our opinions and free to run our blogs/websites however we choose. But here at Twilight Sleep?
Well, I’m choosing not to make this an option for my giveaways any longer.
Every entry will be a one-time thing. I feel like this will level the playing field and that’s what I want, even if it costs me visitors. At the end of the day, I want quality, not quantity. I want to give back to the people who actually enjoy Twilight Sleep and aren’t just here to get free stuff.
And this is why I’m also making subscribing a requirement for entry into any future giveaways.
I realize there are ways to circumvent this and that some people will probably do just that, but it makes me feel better, so there. Note: this only applies to giveaways I’m hosting. If the giveaway is hosted by an author or publisher, then I’ll be doing it however they want.
So there you are. But before you start calling me a lunatic in the comments, I’d rather you tell me something that YOU wish would change about giveaways – or bloggers or Goodreads, or the new DC Universe movie featuring Batman and Superman. Ready? Go!